Privacy Policy

This Privacy Policy is an integral part of our Terms of Service and outlines the collection, utilization, and sharing of your personal information when you visit our website ("website" or "site"). Any words with capital letters shall have the same meaning as in the Terms.

Please read this Privacy policy carefully before accessing or using our Website. By accessing or using any part of the Website, you agree to comply with and be bound by this Privacy policy. If you do not agree to Privacy policy, you should not access the Website or use any of our Services. If these Terms are considered an offer, acceptance is expressly limited to these Terms.

DATA CONTROLLER AND CONTACT DETAILS

For the purposes of the GDPR, the data controller responsible for the personal information described in this Privacy Policy is Edulis Business LTD of Pavlou Nirvana 4, Alpha Tower, Office 13, Limassol, Cyprus, 3021, reachable at support@mens-ritual.com. If you have any questions about this Policy or how we handle your personal information, please contact us using the details above or in the Contact Us section below.

INFORMATION WE COLLECT

• Account and Profile Information.

We collect your name, email address, general location information (such as country or zip code), username and password, date of birth, and sex, along with your profile image or photo if you choose to provide one.

• Communications with us.

We collect your name, email address, and any other content you provide when you communicate with us, including interactions with our personnel and Support Center chatbot.

• Preferences and Other Requests.

We collect information about your preferences, including your communication preferences, how you prefer to use the Services, and any other preferences or requests you share when interacting with us.

• Events and Registration Details.

If you register for or participate in an event hosted or sponsored by us, we collect information related to your registration and participation in such events.

• Research and Survey Information.

We may collect information you choose to provide when you participate in surveys or research activities, including contact details, feedback, and any additional information you submit.

• Payment Information.

If you purchase a Subscription through our website, you may be asked to provide payment information. Men's Ritual does not collect or store this information directly; it is collected by third-party payment platforms used to process your transactions.

• Usage and Device Data.

We may automatically collect information about your device, browser, operating system, and network, including your IP address, cookie identifiers, mobile advertising identifiers, internet service provider, mobile carrier, and general location information (such as inferred location based on your IP address). We also collect information about your interactions with the Services, including the actions you take, the links you click, the frequency and duration of your activities, and other usage data.

We may collect information, such as usage and device data, from you automatically through cookies and other tracking technologies (collectively, "Cookies") we use to enhance your experience when you use our Services.

We employ various technologies to collect Device Information, including "Cookies," which are data files with unique identifiers placed on your device, "Log files" tracking on-site actions, and "Web beacons," "tags," and "pixels," electronic files recording your site browsing information.

By using our Website, you consent for the usage of cookies and other tracking technologies by us. You expressly consent for the usage of Meta Pixel on our Website. For more information about Meta Pixel – please visit: https://developers.facebook.com/docs/meta-pixel/

EU/EEA Cookie Consent. For visitors in the EU/EEA, we only set cookies and similar tracking technologies that are not strictly necessary for the operation of the Website (including analytics, advertising, and the Meta Pixel referenced above) with your prior opt-in consent, obtained through a cookie banner or similar consent mechanism, in accordance with the ePrivacy Directive and the GDPR. You can accept or decline non-essential cookies when you first visit the Website and can change your preferences at any time as described in our Cookie Policy, if applicable, or by adjusting your browser settings. Declining non-essential cookies will not affect your ability to use the core features of the Website.

PERSONAL INFORMATION WE RECEIVE FROM THIRD PARTIES

• Service Providers.

Our service providers may share information with us to help enrich and support our Services. For example, we may receive information about how you use our Services to improve user experience and enhance the security of our platform. Service providers also assist us in communicating with you when you have questions or request information.

• Business Partners.

We may receive your personal information from business partners we collaborate with to offer or support our Services, as necessary or appropriate for the purposes described in this Policy.

• Research Partners.

We may receive information collected through surveys or research initiatives we conduct with research partners. This may include demographic data, health and fitness goals, and feedback about your use of our Services.

• Marketing and Advertising Partners.

We may receive information from third-party marketing and advertising partners, including demographic details, information about your interests, and data regarding the advertisements you have viewed or engaged with.

HOW WE USE YOUR PERSONAL INFORMATION

• To Provide and Manage Our Services.

We use your personal information to operate, administer, and manage the Services, including managing your account, providing troubleshooting and technical support, and ensuring the smooth day-to-day functioning of our operations.

• To Communicate with You.

We use your personal information to communicate with you, including responding to your questions, requests, and inquiries. We may also send you administrative communications, such as updates to our terms, conditions, and policies, or requests for feedback and information.

• To Send Promotional and Marketing Communications.

We may use your personal information to send newsletters and promotional materials, including information about Men\'s Ritual's new features, offerings, events, webinars, and other updates that may interest you.

• To Respond to Your Requests to Exercise Your Rights.

We use your personal information to process and respond to requests you make regarding your rights over your personal information.

• To Maintain Security and Protect Rights.

We use your personal information to help monitor and maintain the security of our Services and operations. This includes preventing and detecting fraud, unauthorized access, and other misuse of the Services, and protecting you, our business, and others from unauthorized transactions and other unlawful or unsafe activities.

• To Comply with Legal Obligations.

We use your personal information to comply with applicable legal and regulatory requirements and to respond to valid requests and communications from law enforcement or other authorities as required by law.

• To Manage Pre-Litigation and Litigation Matters.

We may use your personal information to protect and defend our rights and interests in connection with actual or potential disputes, claims, or litigation.

• To Conduct Internal Operations.

We use your personal information for financial, tax, and accounting audits, and to assess and improve our operations, including privacy, security, and financial controls. We also use your personal information for business administration, compliance, recordkeeping, and risk management purposes, and to enforce our policies and procedures.

LEGAL BASIS FOR PROCESSING (EU/EEA USERS)

Where the GDPR applies to our processing of your personal information, we rely on the following legal bases under Article 6(1) GDPR: performance of a contract, to provide and manage our Services, process transactions, and respond to your requests; legitimate interests, to communicate with you, maintain the security of our Services, prevent fraud, conduct internal operations, and manage or defend legal claims, provided these interests are not overridden by your rights and interests; consent, for sending promotional and marketing communications and for using non-essential cookies and similar tracking technologies (including the Meta Pixel), which you may withdraw at any time without affecting the lawfulness of processing before withdrawal; and compliance with a legal obligation, to meet regulatory, tax, accounting, or law enforcement requirements.

Where we or our research partners collect information that may constitute a special category of personal data under Article 9 GDPR (for example, health or fitness-related information shared through surveys or research participation), we process such information only with your explicit consent or where another exemption under Article 9(2) GDPR applies, and we will make clear at the point of collection where this is the case.

HOW WE SHARE YOUR PERSONAL INFORMATION

We may disclose your personal information to the following categories of recipients:

• Business Partners.

We may share your personal information with business partners with whom we collaborate to offer or support the Services, as necessary or appropriate for the purposes described in this Policy.

• Service Providers.

We may disclose your personal information to third-party service providers who perform business, professional, or technical support services for us or on our behalf in connection with the Services. These services may include IT and website hosting, payment processing, market research, customer support (including our Support Center chatbot), data storage, data analytics, auditing, and consulting or legal services.

• Marketing and Advertising Partners.

We may share your personal information, including device, browser, and usage data, with our marketing and advertising partners—such as social media platforms, third-party advertising networks, and other parties that help us deliver, measure, and optimize our advertising and promotional efforts.

• Analytics Providers.

We may disclose your personal information, including device, browser, and usage data, to analytics providers that assist us in measuring the effectiveness of the Services and our online and offline marketing and advertising activities.

• Research Partners.

We may share your personal information with research partners that conduct surveys or research projects in collaboration with us or on our behalf.

• Law Enforcement and Regulatory Authorities.

We may disclose your personal information to comply with applicable legal and regulatory requirements and to respond to valid requests from law enforcement or other authorities as required by law.

• Other Parties.

We may disclose your personal information:

  • at your direction or with your consent;
  • as necessary or appropriate to comply with applicable laws;
  • to protect the Services, our rights and property, or the rights, property, privacy, or safety of others;
  • to prevent, detect, investigate, and respond to fraud, unauthorized activities and access, illegal activities, or misuse of the Services;
  • to enforce, investigate, and take action in response to violations of the Men's Ritual Terms; and
  • to pursue available remedies or limit potential damages we may sustain.

If you participate in and win a sweepstakes or contest, we may also disclose your personal information to individuals entitled to request a winner's list, as permitted by applicable law.

INTERNATIONAL DATA TRANSFERS

We are based outside the EU/EEA, and some of the service providers, marketing and advertising partners, and other recipients described in the "How We Share Your Personal Information" section above (including providers such as Meta) may be located in the United States or other countries outside the EU/EEA that have not been recognised by the European Commission as providing an adequate level of data protection. Where we transfer your personal information from the EU/EEA to such countries, we do so on the basis of appropriate safeguards recognised under the GDPR, such as the European Commission's Standard Contractual Clauses, an applicable adequacy decision, or another lawful transfer mechanism. You may request further information about, or a copy of, the safeguards we use for a specific transfer by contacting us as described in the Contact Us section below.

HOW WE PROTECT YOUR INFORMATION

We maintain reasonable technical, organizational, and administrative safeguards designed to protect the personal information under our control from loss, misuse, and unauthorized access, disclosure, alteration, and destruction. Please be aware that despite our efforts, no information security measures can guarantee security.

HOW WE RETAIN YOUR INFORMATION

We will retain your personal information as long as necessary to fulfill the purposes outlined in this Policy (including to satisfy our legal or reporting requirements), unless a longer retention period is required or allowed under law. To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information; the potential risk of harm from unauthorized use or disclosure of the personal information; the purposes for which we use the personal information; whether we can achieve the purposes through other means; and the applicable legal requirements.

If we de-identify information, we will maintain and use the information in de-identified form and not attempt to re-identify the information except as required or permitted by law.

DO NOT TRACK

Please note that we do not alter our site's data collection and usage practices when we receive a Do Not Track signal from your browser.

YOUR RIGHTS

If you are located in the EU/EEA (or another jurisdiction where the GDPR or an equivalent law applies), you have the following rights in relation to your personal information, in addition to the rights described elsewhere in this Policy:

• Right of Access.

You have the right to obtain confirmation of whether we process your personal information and, if so, to obtain a copy of it together with information about how and why it is processed.

• Right to Rectification.

You have the right to request that we correct inaccurate or incomplete personal information we hold about you.

• Right to Erasure ("Right to Be Forgotten").

You have the right to request that we delete your personal information in certain circumstances, such as where it is no longer necessary for the purposes for which it was collected or where you withdraw your consent.

• Right to Restrict Processing.

You have the right to request that we limit how we use your personal information in certain circumstances, for example while we verify its accuracy or assess an objection you have raised.

• Right to Data Portability.

Where we process your personal information based on your consent or the performance of a contract, and by automated means, you have the right to receive that information in a structured, commonly used, machine-readable format and to request that we transmit it to another controller, where technically feasible.

• Right to Object.

You have the right to object, on grounds relating to your particular situation, to our processing of your personal information based on legitimate interests. You also have an unconditional right to object at any time to the processing of your personal information for direct marketing purposes, including any related profiling.

• Right to Withdraw Consent.

Where we process your personal information based on your consent, you have the right to withdraw that consent at any time, without affecting the lawfulness of processing carried out before withdrawal.

• Rights Related to Automated Decision-Making.

You have the right not to be subject to a decision based solely on automated processing, including profiling, that produces legal effects concerning you or similarly significantly affects you, subject to certain exceptions. As stated in the "How We Use Your Personal Information" section above, we do not currently use your personal information for this type of automated decision-making.

• Right to Lodge a Complaint.

You have the right to lodge a complaint with the data protection supervisory authority in your country of residence, place of work, or the place of the alleged infringement if you believe our processing of your personal information infringes the GDPR. A list of EU supervisory authorities is available at https://edpb.europa.eu/about-edpb/about-edpb/members_en.

To exercise any of these rights, please contact us using the Privacy Request Center or the contact details described below. We may need to verify your identity before responding to your request, and we will respond within the timeframes required by applicable law.

Privacy Request Center. You can exercise your rights by visiting the mens-ritual.com or emailing support@mens-ritual.com

Authorized Representatives. Where permitted by law, you may submit requests through an authorized agent or representative by contacting us at support@mens-ritual.com. To process such requests, we may require verification of both your identity and the representative's authority to act on your behalf.

MINORS

The site is not intended for individuals under the age of 18. We do not knowingly collect personal information from anyone under this age. This age threshold meets or exceeds the age of digital consent applicable under Article 8 GDPR in every EU/EEA member state. If you believe we have inadvertently collected personal information from a minor, please contact us using the details in the Contact Us section below so that we can delete it.

CHANGES

We may periodically update this privacy policy to reflect changes in our practices or for operational, legal, or regulatory reasons. Where required by applicable law, including the GDPR, we will notify you of material changes to this Policy (for example, by posting a notice on the Website or, where appropriate, contacting you directly) before such changes take effect, and we will update the "Effective Date" of this Policy accordingly.

CALIFORNIA CONSUMER PRIVACY ACT (CCPA/CPRA)

If you are a California resident, you have rights under the CCPA, including the Right to Know, Right to Delete, and Right to Opt-Out of the sale of personal information. We do not sell personal information for money, but certain transfers to third parties may occur as part of normal business operations.

If you wish to exercise these rights, contact us through the provided information.

CONTACT US

For more information about our privacy practices, questions, or complaints, contact us via email at support@mens-ritual.com